I spend far more time complaining about TV ads than praising them, but I just saw a new Intel ad I must applaud. The ad spotlights Ajay Bhatt, co-inventor of the USB, and uses the tagline “Your rock stars aren’t like our rock stars.” For once an ad that is intelligent, subtle, funny, and thought provoking. The music doesn’t overwhelm. The visuals pull you in and keep you there. And it made me think about something I use daily but no doubt under appreciate – the USB port. All while reminding me that Intel brought this technology to the party. Great job, Intel! If you haven’t seen it yet, click here to see it on YouTube