A drum roll, please … When my novel Go Away Home re-launches on July 7, it will sport this brand new cover.
As an indie author responsible for all aspects of publishing, I have to say cover design caused me the most anxiety. Still, I felt I found great designers for both my memoir Growing Up Country and for Go Away Home. Booksellers and readers told me in both cases I’d made right decisions.
So when Lake Union Publishing picked up Go Away Home, I asked, “What about the cover? Will we keep it?”
“We think we can do more to convey the time period and sense of the story,” they said.
I put my faith in their knowledge of what would appeal to readers, and we went to work. As with editing, cover design with Lake Union Publishing is a team effort. I worked with my editor and the designer to find the right clothing, landscape, and color. The right “feel.”
In addition to the images, size of elements came into play. The larger title on a light background ensures the title will show well in digital thumbnails. Smaller elements – the scissors and sewing machine, stitching and buttons – are surprises hinting at story elements for those who look closer. We went through several rounds to come to a decision we all liked.
Getting the right cover – one that grabs a reader’s attention and makes her want to read the blurb, then open the book and keep on reading is critical. As a marketer, I know there are generally several right answers. I liked the first edition cover, and I like this one, too.
I’m excited to see how readers respond. What do you think?
Are You a Book Reviewer? – Advance review copies of Go Away Home are available. If you are a blogger or journalist who reviews books, let me know so I can get you a copy.