One new idea every day

When I published my memoir, Growing Up Country, my goal was to implement one new marketing idea every day.  With marketing I was finally in my comfort zone! After 30 years in marketing, I knew that even the best product in the world wouldn't sell one … [Continue reading]

Just right

Along with many millions of other residents of Planet Earth, I was glued to my TV yesterday watching the inauguration of President Barack Obama.  As a public relations counselor for more than 30 years, I listened to his inauguration speech with one … [Continue reading]

What do you need?

Recently I stopped at a deli for lunch.  When I walked up, tray in hand, the young man at the cash register said, as they always do, "How are you today? Did you get everything you need?"  I said - as I always do - "I'm well, and yes I did."  I said … [Continue reading]

Using the right equipment

People tell me writing a blog should be easy. After all, they say, I'm a writer. But from my perspective, being a writer makes it all the harder. I know how much I labor over the words in the articles I write, in the book I published. To spend … [Continue reading]